Services
Methodology
The Web Masters website is a division of The McKenna Advertising Agency based out of Spokane, Washington and Coeur d'Alene, Idaho. We are founded on the premise that client results and stunning design go hand in hand.
With our affiliate divisions in advertising, photography, video & audio production and business consulting we provide a 360 degree solutions from strategy and design to development and digital marketing services, with a client's ROI as the measurment for our success. Our Clients span all industries and all business sizes as well as municipalities, educational institutions and Non-profits. We know how to guide you into a web or mobile development project that has value vs., one that is over-priced and offers little return. Even if you don’t use our services we will steer you from the wrong path. We work on a global network with various partners and affiliates. The bulk of our solo projects takes place in the USA with a concentration in the Northwest United States; Seattle, Olympia & Spokane, Washington and Boise, Coeur d'Alene, Sandpoint, Post Falls & Hayden, Idaho. We also facilitate projects in Los Angeles, San Diego & San Francisco, California as well as Nevada, Utah, Oregon and Montana. On occasion we work on national and international web development projects.Why choose us
- All our websites are full Mobile and Cross-browser compliant.
- We specialize in industry leading web design styles & programing languages.
- We register all your website Domains and Hosting packages in your or your companies name.
- 100 % of what you pay for your web development project goes towards its development.
- None of your marketing budget is allocated for our companies overhead, administration salaries, award registration fees, etc.
- All our projects are managed by our Creative Director who has advanced degrees in Business, Communications & Marketing and over 25 years industry experience.
- We strongly suggest you shop around so we can prove that we offer you more value at a better price.
What We Do "Our Services Defined"
Web Design
Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization.WordPress Development
WordPress is a free and open source blogging tool and a content management system (CMS) based on PHP and MySQL, which runs on a web hosting service. Features include a plugin architecture and a template system. WordPress is used by more than 22.0% of the top 10 million websites as of August 2013.Project Management & Deployment
Project management and deployment is the process and activity of planning, organizing, motivating, and controlling resources, procedures and protocols to achieve specific goals in scientific or daily problems. Project deployment is time-constrained, and often constrained by funding in relation to deliverables as defined in a contract.SEO Optimization
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users.
Branding
Brand management is a communication function in marketing that includes analysis and planning on how that brand is positioned in the market, target marketing, and maintaining a desired reputation of the brand. Tangible elements of brand management include the product itself; look, price, the packaging, etc. The intangible elements are the experience that the consumer takes away from the brand, and also the relationship that they have with that brand.
Social Media Marketing
Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks. The resulting electronic word of mouth consumers share via social networks, instant messages, news feeds. etc about events, products, services, brands or companies. When the underlying message spreads from user to user it appears to come from a trusted, third-party source, as opposed to the brand or company itself, this form of marketing results in earned media rather than paid media.
